Simplistic, Colourful Designs to Catch the Eye

One of the things I love about my job is that you get to be creative about the way you write about and present your client’s news and promotions. Whether that’s through a press launch, release or writing an article for a blog or, indeed, how you present them online, it’s all about being a little bit different.

An area I love doing is social media marketing and I spend a lot of time thinking up themes and pulling together posts for my clients.

Below is an example of a post I put up last week for a cleaning company I do work for. I noticed that a lot of images put up on social media are beautifully shot photographs of dream lives. And there’s nothing wrong with that, in fact, I love those images. Ditto for the use of rose gold in all the ways it’s used, but how was I going to make my clients’ posts stand out?

The solution was to use primary colours and less sophisticated graphics. I wanted something eye catching but simple in design. So, I put together this one along with another (see below).

Later on in the week, I put up another post and, yes, it is along the lines of the ‘have your best life’ image, but I think it’s good to mix things up.

I carried on with the simplicity theme (which I like because it looks really clean) with a campaign on a blog I run called The Canny Lass. Did a week of these short messages to encourage people to be greener. They are fun, but with a serious message.

So, how’s your week been? I’m busy busy as always – I never get time to just sit, but that’s fine because I enjoy being busy. This week, I joined the local Chamber of Commerce and am looking forward to going to my first meeting.

And soon, I’ve got a training session on using video on social media soon. Normally I’d hire someone to do this for me, but I thought it would be good if I learned all about it. You never know, this could be an added feather to my cap. Gawd help all of us!

Anyway, I will finish this post now with a quote from the wise and inimitable comedienne Joan Rivers…

“In life, the only thing you can expect is the unexpected; the only surprise is a day that has none.”

Joan Rivers

Thank you for reading this blog.

Dawn x

Published by Dawn Nelson

Hi. I'm Dawn, the Canny Lass (or trying to be), and I'm an writer who is very much trying to be better at buying less and being greener. This is my blog to keep me on track. If you are interested in my writing, go to my other website:

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